I don't know if there is a proper term to describe this concept, but I will write it in plain English: I always tell myself, friends, and relatives that if any entity, whether it is a single person, a community, a company, or a government, is misbehaving and/or walking in an incorrect path, sooner or later it will pay a high bill in the future that is not apparent at present. And, guess what? Nokia Mobile was also the big 'rabbit' that was taken in no time by. Kodak, Blockbuster, Windows (with its epic IE) -to some extents-, were all 'rabbits' at some points in the past but not any more. Yes, the 'rabbit' role is, by no means, new in tech industry. When we were kids, we used to be told the 'rabbit and turtle race story' and, if you hadn't heard about it, you must have been born directly as a teenager :)Īpple is slowly playing the rabbit role, and yes, it can sleep for as long as it wants then, maybe waking some day to realize what damage the once-believed turtles have already caused to it. I believe Apple is falling into the 'arrogance' trap. > Apple may be under the false impression that the competition is far behind. Considering the regulatory scrutiny and pressure in other areas, Apple would be better off not antagonizing its user base with the 'let's put ads everywhere and collect more information from our users' initiative. Sometimes these things turn the other way quite quickly.

The desire and the solution are quite simple: Apple wants to increase revenues from services, so provide better quality paid services instead of looking at nooks and crannies to pick up a few (mega) pennies here and there.Īpple may be under the false impression that the competition is far behind and that its loyal user base has nowhere else to go. This needs entire departments to be shutdown.

Apple has fired executives for far less (like Scott Forstall).

Some or most of it may turn out to be irreversible. Let things get even worse, let Apple be called out widely and let Apple realize how much its cultivated brand value (even with missteps on other fronts) is eroding. In a way, I'm glad that Apple is moving in this direction at this point.

Insurmountable for apple instal